Browse hundreds of magic items for the beginner to serious professional. If you do not see an item listed at our site, please contact us and we can see if we can locate it for you. If you know of an aspiring magician 8-13 years of age, Abracadabra hosts Wizards School twice a year. Our next Wizards School will take place Sat. May 14th 11- 2PM 2005. Please scroll down and click on WIZARD'S SCHOOL for more information on Wizards School!!

Store Hours & directions: Abracadabra is a real store, not just a cyber store. We are located at 508 W College Ave. Appleton, WI 54911 920-830-8754 We are in downtown Appleton just blocks from where Harry Houdini grew up. To get to our store, take Hwy 41 to Appleton, and take the College Ave exit east. Follow College Ave 2.5 miles to the downtown. Once you enter the downtown, you will cross Richmond St/Hwy 47 and you will go over the railroad tracks. TWO blocks past the railroad tracks is Abracadabra. We are across from Victoria's Restaurant, and three doors from the Fox Cities Performing Arts Center. Our Spring/Summer M-Friday 1- 5PM & Saturdays 12-6PM CST. However, be advised that Rondini performs A LOT during the summer and it appears that the summer of 2004 will be one of his busiest ever. While we make every effort to keep our hours consistant, occasionally we must be closed or close early. If you are planning a special trip, please call ahead as our hours are on our answering machine. 920-830-8754. We do have longer hours during the Halloween & Christmas seasons. info@abramagic.com